It is better for keeping contact in the long-run
People change mobile phone, home address, workplace, email, etc all the time.
But not Facebook.
You don't need to get a 'New profile/name' whenever you change address. (unlike phone numbers)
Your profile won't be deleted because you didn't log in for a long time. (unlike emails, and prepaid phone numbers)
It's the best place to share photos and get tagged.
It's so big and established. And people get stuck to this networking site, in the same way we were once stuck to our once-unspeakably-childish-emails for a long time before we got a new account. (and we don't need to get a new account to change our name)
And so far, nobody has forgotten their password eh?
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